Marketing Campaigns


WEATHER HERE

The Realtime Weather brand prepares viewers for all types of weather conditions so they can stay protected in the place that matters most, here. This yearlong campaign features spring/fall, summer and winter variants. The vision combined the flat iconography of the weather brand’s interface graphics with 3D renderings for added dimensionality.

AWARDS

2021 promax local award GOLD FOR weather promotional spot | 2021 EMMY FOR OUTSTANDING ACHIEVEMENT IN PROMO (SINGLE SPOT) | 2021 EMMY FOR OUTSTANDING CRAFT ACHIEVEMENT IN ART DIRECTION / ANIMATION / GRAPHIC DESIGN (PART OF COMPOSITE)

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Digital & outdoor Ads

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CREATIVE DIRECTOR/art director/designer: SARAH URQUHART creative director/writer/producer: CORNELIUS MACK GRAPHIC ARTIST/ANIMATOR: DAVID JOHNSON


REPORTING CHANGES THE WORLD

Hard-hitting, solutions-based investigative journalism isn’t easy. If everyone could do it, it wouldn’t change the world, and reporting does change the world. The focus of this campaign was to really push CBS Chicago’s news mission with cleverly written copy and concept-relevant animations.

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AWARDS

2020 EMMY FOR OUTSTANDING CRAFT ACHIEVEMENT IN ART DIRECTION / ANIMATION / GRAPHIC DESIGN (PART OF COMPOSITE)

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Outdoor & digital Ads

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CREATIVE DIRECTOR/WRITER/designer: SARAH URQUHART GRAPHIC ARTIST/ANIMATORs: DAVID JOHNSON, julia dourgarian, demian krentz AUDIO: CORNELIUS MACK


Black History Month

This campaign is a powerful tribute to the history and legacy of African Americans past and present. The visuals evolve throughout the spot as they transition from black and white to color representing a transition towards a bright future where we all celebrate color.

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AWARDS

2020 Emmy For Outstanding craft achievement in art direction / animation / graphic design (part of composite)

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Social campaign

creative Director/Writer/Producer: Sarah Urquhart Graphic Artist/animator: David Johnson Audio: Cornelius Mack. Voiceover: Shawnelle Richie